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An interview with the CEO of Hasselblad. DJI is a new investor, and when asked about DJI, he says (at the 21:07 mark):
Would love to do something together... There are contacts, there are discussions. I'm not sure yet that we're ready to announce. I think, let's keep the philosophy, when we're ready, let's talk. And then let's over-deliver and under-promise.
...
If that results into a common product, or a joint product, or a modular product, we would be more than happy to do that.
So maybe they're developing an X6DR medium-format camera for the Ronin MX/Matrice 600 platform...