How do you refer to your aircraft when speaking to the general public? I've been using the term "aircraft" because that's what it is according to the FAA, although I also end up using the term "drone" fairly often. Mostly when people think I'm talking about a Piper Cub or a toy quad.
I'm trying to avoid using drone mostly because I think it has a somewhat negative association, at least in the media and much of the public. I'd say about 30% of the time people mention shotguns and/or spying when I mention flying drones, but if I use terms like aerial platform and aircraft they start to see things differently (granted all anecdotal). The press seems eager to report on any "drone" incident, no matter how minor. I remember when a hacker was just a good programmer who did things that didn't follow generally accepted programming practices, not someone who steals credit cards and sways elections. Once others started using the term in a negative fashion most hackers had to stop referring to themselves using that term.
Main reason I'm asking is because I'm thinking about doing some pro work to offset the expense of the equipment, although I'm still in the "just thinking" phase. I've been tossing around a few names for the business with a friend who does consulting and IT work for several businesses in the area. I generally don't think much of his opinion when it comes to marketing, but I'll also consider what he has to say too. He is of the opinion that if I don't specifically say the word drone when marketing an aerial photography business, potential customers won't know what I'm talking about. I'd like to give people a little more credit than that.
Besides, the original drones were targets for AA guns. My I1 Pro is most definitely NOT for target practice!
I'm trying to avoid using drone mostly because I think it has a somewhat negative association, at least in the media and much of the public. I'd say about 30% of the time people mention shotguns and/or spying when I mention flying drones, but if I use terms like aerial platform and aircraft they start to see things differently (granted all anecdotal). The press seems eager to report on any "drone" incident, no matter how minor. I remember when a hacker was just a good programmer who did things that didn't follow generally accepted programming practices, not someone who steals credit cards and sways elections. Once others started using the term in a negative fashion most hackers had to stop referring to themselves using that term.
Main reason I'm asking is because I'm thinking about doing some pro work to offset the expense of the equipment, although I'm still in the "just thinking" phase. I've been tossing around a few names for the business with a friend who does consulting and IT work for several businesses in the area. I generally don't think much of his opinion when it comes to marketing, but I'll also consider what he has to say too. He is of the opinion that if I don't specifically say the word drone when marketing an aerial photography business, potential customers won't know what I'm talking about. I'd like to give people a little more credit than that.
Besides, the original drones were targets for AA guns. My I1 Pro is most definitely NOT for target practice!
